ABSTRACT
Demand for specialty rice among Malaysians shows an increasing trend in recent years. The consumption of high quality rice has increased due to higher living standards and health reason. To meet the demand, most of the quality rice was imported from various rice producing...
Introduction
Rice is still the number one Malaysian staple food, though the consumption of rice per capita showed a decreasing trend from 93 kg per capita in 2011 to 88.9kg per capita in 2014. This scenario might be due to people’s change of lifestyles, tastes and preferences, especially...
Rosnani Harun
Economic and Technology Management Research Centre, MARDI,
Persiaran MARDI-UPM, Serdang, Selangor, Malaysia.
e-mail: rosnanih@mardi.gov.my
Introduction
Rice is a staple food and a strategic industry in Malaysia. Due to its importance, rice industry has received...
Rosnani Harun
Afflication
Economic and Technology Management Research Centre, Malaysian Agricultural Research and Development Institute (MARDI)E-mail
rosnanih@mardi.gov.myLatest Submission of the Author
Consumer Preferences on Malaysia’s Specialty Rice
The Role of Institutional Support in Malaysia's Paddy and Rice Industry
Policies and Economic Development of Rice Production in Malaysia